Doofus Of The Day #1,033

Today’s award goes to People Eating Tasty Animals People for the Ethical Treatment of Animals (PETA).  By overreacting in the most hysterically over-the-top way to a restaurant food promotion, they’ve ensured that a local (one-city-only) promotion has people talking about it all across the country. Popeyes, a US fast-food fried chicken franchise, recently launched a… Continue reading Doofus Of The Day #1,033

Dishonesty in advertising

I was very angry to read about a misappropriated photograph for a very controversial advertisement. Last month, “Shout Your Abortion,” a pro-abortion organization who seeks to normalize the killing of children, published a story to their website titled, “I am 23 and I have had 3 abortions. YES I HAVE!” The story was purportedly submitted… Continue reading Dishonesty in advertising

Marketing: it’s all about the buzzwords

Having been involved with the military and security sectors for large parts of my adult life, both in uniform and out of it, I have a certain acquaintance with the ways in which companies market their products to those industries – particularly to “wannabes” who want to look the part, even if they can’t actually… Continue reading Marketing: it’s all about the buzzwords

Doofus Of The Day #1,008

I’m obliged to reader Snoggeramus for sending me a copy of this image (origin unknown): Sometimes the jokes just write themselves, don’t they?  Let’s see, now: What can we take away from this? The misspelling subtracts something from the message. Errors are multiplied, it seems. Opinions about the effectiveness of the advertisement are divided. Math… Continue reading Doofus Of The Day #1,008

When false advertising becomes “Fake News”

Last week, it was revealed that an alleged “authority” on student loans, and what students do with them, was not only fake:  “he” was also steering students who approached “him” for advice towards a student loan refinancing service operated by “his” creators.  As far as I’m concerned, that’s not only false advertising, but fraud by… Continue reading When false advertising becomes “Fake News”

Don’t just live your faith – eat it!

I’m giggling at some of the reactions to a British bakery’s Christmas advertisement. A British bakery chain has apologized after creating a Nativity scene in which Baby Jesus, surrounded by three wise men, was replaced with a sausage roll. And not just any sausage roll, but one that had been bitten into. Greggs, the largest… Continue reading Don’t just live your faith – eat it!

Interesting . . . did Trump beat Hillary through better data analysis?

Dave Karpf says that “digital inexperience paid off” for the Trump campaign, in a big way. The 2016 Trump campaign’s digital director, Brad Parscale, was featured on 60 Minutes last week. Much of the interview focused on the central role of Facebook in Trump’s digital strategy. Parscale shared that he “understood early that Facebook was… Continue reading Interesting . . . did Trump beat Hillary through better data analysis?